Visual branding is important as it creates an identity that leaves a lasting impression on consumers. Consistent visual branding across channels helps distinguishes your brand and sets organizations apart from competitors. Linked is some of the branding work I’ve done for multiple organizations, including my personal brand.
Danceworks is the largest dance organization at Syracuse University. As the graphic design chair, I was responsible for designing all visual elements related to the organization and the annual showcase in the spring.
As an intern with the George Mason University Office of University Branding, I carried out a multitude of tasks. Among the most significant was creating social media graphics that showcased their US and World Report rankings.
In the spring of 2022, I was the freshman intern for the Upstate Medical account. We primarily worked on their mobile mammography van Instagram account. Over the semester, I created over 50 graphics for their Follow The Van series that highlighted the mammography van's location.
